About The Brand:
The Candle is an exceptional brand that focuses on creating unique and beautiful scents for interior spaces. Their candles are specially crafted with love and creativity, featuring youthful and bold tones. They prioritize the safety of their customers while providing incredible scents that are unmatched in the market.
Target Audience:
20 - 45 years old who are mature and understand the joy of old-fashioned lighting.
Problems:
Candle wants to come over market competition and wants to fill the gap between its brand and audience. They avoid trendy typography and use desaturated colors.
Solutions:
The solution is to create a unique brand identity that resonates with customers and encourages repeat business. This can be achieved through bold typography and vibrant colors.
